Strategies for Genuine Integration in APAC Recruitment as a Recruiter
Authored by PERSOLKELLY Team (Hong Kong), PERSOLKELLY Hong Kong, Hong Kong
The Asia-Pacific (APAC) region is one of the most diverse parts of the world. From language and culture to economic development and business customs, each country brings something unique. In Hong Kong, for example, recruiters are at the intersection of Eastern and Western business worlds. This makes the role of the recruiter even more important in shaping fair, inclusive, and successful workplaces.
In this article, we’ll explore clear and practical ways that recruiters can improve diversity, equity, and inclusion (DEI) in their hiring processes. These strategies will help you attract a wider talent pool, strengthen your employer brand, and build a team that reflects the real world around us.
Write Job Descriptions That Welcome Everyone
Every recruitment journey starts with the job description. But many job ads use words or phrases that unintentionally exclude certain groups of people. This can discourage great candidates from applying, even if they’re perfect for the job.
How to improve your job descriptions:
• Use simple, clear language. Avoid complicated terms or corporate jargon. Make sure someone from outside your industry can understand it.
• Be gender-neutral. Don’t say things like "he will be responsible for...". Use "they" or rewrite the sentence to avoid gendered language.
• Avoid long lists of requirements. Only include skills and qualifications that are truly needed. Studies show that many women and underrepresented candidates won’t apply unless they meet every item on the list.
• Mention your DEI values. Add a short line about how your company supports diversity and inclusion. This lets people know they’re welcome.
A good job description invites everyone in. It shows that your company is open, fair, and values people from all backgrounds.
Use More Diverse Talent Sources
If you always look for candidates in the same places, you’ll keep getting the same types of people. In a diverse region like APAC, that means missing out on huge groups of talented individuals.
How to reach a wider talent pool:
• Connect with different communities. Reach out to schools, organisations, and online groups that support women, minorities, people with disabilities, or LGBTQ+ professionals.
• Use various social media platforms. LinkedIn is great, but younger or less traditional candidates may be more active on Instagram, WeChat, or even TikTok.
• Post on niche job boards. Consider job sites that focus on flexible work, remote jobs, or specific industries.
• Host inclusive events. Organise career fairs or webinars that encourage diverse participation.
This approach helps you find candidates you might not meet through traditional channels, which makes your talent pool richer and more dynamic.
Make Screening and Interviews Fair for Everyone
Bias can show up in the hiring process without us realising it. We might be drawn to people who went to a certain school, speak a certain way, or remind us of ourselves. That makes it harder for talented candidates from different backgrounds to get a fair chance.
Ways to remove bias from your recruitment process:
• Use blind resume reviews. Remove names, photos, and other personal details before reviewing applications. This helps you focus only on skills and experience.
• Create a standard set of interview questions. Ask every candidate the same questions. This makes it easier to compare answers fairly.
• Train your team on unconscious bias. Help everyone involved in hiring understand how bias works and how to reduce it.
• Include diverse interview panels. When more than one person is involved in the interview, especially from different backgrounds, it leads to fairer decisions.
Fair screening and interviewing build trust and ensure you don’t miss out on excellent candidates just because they don’t fit a certain mould.
Give Candidates a Positive and Inclusive Experience
The way you treat candidates during the hiring process says a lot about your company. If people feel respected and welcomed, they are more likely to accept your offer and speak positively about your brand, even if they don't get the job.
Steps to create a better candidate experience:
• Be flexible. Offer phone, video, or in-person interviews depending on what works best for the candidate. In a region like APAC, this also helps when candidates are in different cities or countries.
• Make everything accessible. Provide captions for video interviews or send questions in writing if needed. Ensure your website and application forms are usable for people with disabilities.
• Communicate clearly and quickly. Let candidates know what to expect at each step. If there are delays, keep them informed.
• Give helpful feedback. If someone doesn’t get the job, tell them why in a kind and useful way.
This not only helps you attract better talent but also improves your company’s reputation as a great place to work.
Show Your Commitment Through Employer Branding
Candidates often research a company before applying. What they see online and hear from others affects whether they want to join your team. That’s why it’s important to make your support for DEI visible.
Tips to improve your employer branding:
• Share real employee stories. Post videos or articles about how your team supports diversity. Highlight employees with different backgrounds and what they’ve achieved.
• Promote inclusive policies. Talk about benefits like flexible working hours, remote work options, and mental health support.
• Be active on social media. Don’t just talk about DEI once a year. Make it part of your regular updates and show how your company walks the talk.
• Encourage employee involvement. Let your team help create DEI campaigns. This shows that your efforts are authentic, not just for show.
An honest, well-rounded employer brand attracts candidates who care about inclusion, equity, and respect.
The Big Picture: Why DEI Matters in APAC
The article "Diversity and Inclusion in the Workplace: Why it Matters and How to Get it Right" makes it clear that DEI isn’t just about being kind or politically correct. It has a real impact on how companies grow and succeed.
In APAC region, businesses face complex challenges and opportunities. A diverse team brings different ideas and perspectives, which leads to better problem-solving, more creativity, and stronger connections with customers.
Also, as more companies shift to global and remote work models, having a workforce that understands different cultures becomes a competitive edge. Inclusive recruitment helps you build a team that can truly operate on an international level.
Final Thoughts: Recruiters Can Drive Change
As a recruiter in the APAC region, you have more power than you might think. The choices you make—in writing job ads, selecting candidates, and building relationships—all shape the future of your company.
By focusing on DEI, you’re not just filling roles. You’re helping to build a fairer, flexible, and high-performing work environment that benefits everyone.
Ready to make recruitment more equitable? Join us in building a workforce that reflects the richness of the APAC region.
FAQs
1. Why is DEI important in recruitment in the APAC region?
Because this region is highly diverse. Including people from different backgrounds helps businesses connect better with customers and grow faster.
2. How can recruiters remove bias in hiring?
Use tools that hide personal details in resumes, create consistent interview questions, and give bias training to your hiring team.
3. What role does employer branding play in inclusive recruitment?
It shows candidates what your company stands for. A strong DEI message can attract people who care about fairness and equality.
4. Can inclusive recruitment improve business outcomes?
Yes. Diverse teams are more creative, solve problems better, and often perform at a higher level.
5. How can small companies in APAC implement these strategies?
Start small. Write better job ads, give fair interviews, and talk about your values online. Even small steps can lead to big change.